Strategi Pengembangan Industri Pengolahan Makanan Khas Bengkulu di Kota Bengkulu

نویسندگان

چکیده

The objectives of this research are: (1) Knowing the internal and external factors in development small industry Bengkulu typical food processing City (2) Formulating a strategy to increase growth City. This is type quantitative descriptive research. types data used are primary secondary obtained from Central Statistics Agency Province 2016-2020 distribution questionnaires. analysis method SWOT analysis. Based on results analysis, it found that can be carried out for business developing specialties W-O strategy, namely: (a) Making regulations preservation regional culture; (b) Build special centers; (c) Facilitation support capital relevant agencies/agencies; (d) Conducting bazaars or events national culinary specialties. Keywords: Strenght, Weakness, Opportunity, Threats Strategy

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ژورنال

عنوان ژورنال: Convergence

سال: 2022

ISSN: ['2721-6330', '2721-625X']

DOI: https://doi.org/10.33369/convergence-jep.v3i2.22709